LinkedIn is the most popular business social network and the webs site for professionals to network, build business relationships, and provide or receive referrals. Most people rarely get beyond setting up a profile and therefore miss out on all the advanced features that have come to make LinkedIn so popular. Learn how to set-up your personal profile so that it gets noticed by others. Discover how LinkedIn can be used to generate leads, recruit new employees, and find new jobs. This class will cover all the intricacies of LinkedIn to help you create, customize, and optimize your presence on LinkedIn.
One month course, Jennifer Selke, instructor.
LinkedIn Overview and the Personal Profile
How to network online and where LinkedIn fits on the social network continuum
Learn what you can do with LinkedIn and where it fits in your business
Set your goals for using LinkedIn
Discover the basic elements of LinkedIn and how it is different from other networks
Set-up your LinkedIn account and create your personal profile
Complete and Optomize Your LinkedIn Profile
Communicating and Connecting on LinkedIn
How to connect your profile with your contacts and finding strategic contacts
Send messages and understand the hidden culture of LinkedIn
Discover how to use recommendations and endorsements effectively
Join and participate in groups that are important to your professional goals
Learn how to communicate with your connections through the activity feed
Groups and Business Pages: Hidden Gems of LinkedIn
Learn how to run your own group and be a community manager on LinkedIn
Discover how to build your company page on LinkedIn
Review the paid options for LinkedIn services
Final Tips & Additional LinkedIn Features
About online learning
Online learning is a fun, enjoyable and very productive way to learn. Millions of people are learning online each year. You will engage with the instructor and other participants. You will get to know your instructor and other participants. You may make friends. It’s easy. It’s fun.
How the Course Works
It is easy to participate in your online course. After you register, you will be given a web address to go to get into your online classroom. You will have a password and use your email address and password to gain access.
Once inside the online classroom, here’s what you can expect.
Participate when you want
You can participate any time of day or evening. The online classroom is open 24 hours a day, 7 days a week.
There are no live real-time requirements or meetings. You decide when you participate.
For the best learning, participants should log into the course on 2-3 different days of the week.
What you will do
For each Unit, you will:
Read the print readings (about 20 pages a week)
Have the option of accessing the online readings
Listen to the audio presentation for the Unit and view the slides
Have the option of taking a self-quiz to see how much you have learned
Engage in written online discussion with your instructor and other participants
For best learning, you should make one or more comments at 2-3 different times each week.
The content (readings, audio lectures, slides) and self quizzes are accessible for the entire course, so you can work ahead, or go back and review again, at your convenience.
The Discussion for each Unit lasts one week. All comments are made in writing and can be made at any time of the day or night.
Your instructor will log into the Discussion area at least once a day and answer questions, make comments, and respond to comments by you and the other participants.
We encourage you to make 2-3 comments each week to maximize your learning and enjoyment of the course.
It’s easy. It’s fun.